Class Library Maverick Series Live: Interview with Colin Cowie

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  • Title:Maverick Series Live: Interview with Colin Cowie
  • Category:Interviews
  • Level:All
  • Instructor:Maverick Series
  • Length:22 min
  • Posted:12/17/2012
4.50 out of 5 star rating

Overview

Filmed live for the Maverick Series Live: Interviews with Icons & Innovators of the Luxury Weddings Industry at the Lighthouse International Conference Center in NYC.

Take a look inside the mind of one of the most dynamic personalities in the wedding and events industry anywhere in the world.  Colin Cowie’s smarts, effusive personality and stylish sensibility have made him the go-to planner for the who’s who of royalty, celebrity and business, including Oprah, Tom Cruise, Jennifer Aniston, Kelsey Grammar, Jennifer Lopez, Bruce Willis, and many, many others.  Colin is the author of 8 best-selling books, a contributor to the Today Show, and a designer for lifestyle products sold on HSN.

In this interview, Colin shares numerous insights on how he runs his business, deals with high level clients, overcomes challenges, and where he sees the industry headed.

Learning Outcomes

    1. Learn Colin’s views on proactive customer service, and how it’s become part of his company’s DNA.
    2. Find out how Colin charges for his services.
    3. Learn about “Blue Ocean Strategy” and how Colin applies it to his business.
    4. Hear what Colin looks for in new hires and new vendors.

Table of Contents

Watch the Full Class Without Chapter Breaks
Maverick Series Live: Interview with Colin Cowie 22:11
Watch the Interview in Chapters
Instilling Confidence in Your Clients through Personality 3:23
Customer Service: The Biggest Currency Today 3:54
“Blue Ocean Strategy”: Creating New Space for Your Business 3:42
How Do You Charge? 5:03
What Do You Look For in New Hires & Vendors? 2:39
What Advice Would You Give to Someone Starting Out Today? 4:18
ELI

The Certified Meeting Professional (CMP) is a certification offered by the Convention Industry Council (CIC), an umbrella group comprised of 30 organizations. As part of the application process for the CMP, candidates are required to log a minimum of 25 Clock Hours of approved education. If you see the CMP designation next to a given class on this site, it indicates that class has been approved by the CIC to count toward that educational requirement, for the designated number of clock hours. For more information go to www.ConventionIndustry.org.

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The Event Leadership Institute