Overview
Whether you own your own business, or you are in sales, going after new business is one of the most critical tasks. However, prospecting is often the most poorly executed task, if it's executed at all. This class will discuss the process for qualifying new client opportunities, going after them and getting in the door.
Learning Outcomes
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Identify sources for new leads in the event industry.
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Learn how to develop your elevator pitch: where most people get it wrong, and how you can get it right.
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Learn how to get a meeting.
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Learn strategies to ensure you make time to prospect.