2016 Planner Pricing Report: How, & How Much, Planners Charge | WHITE PAPER
- Title:2016 Planner Pricing Report: How, & How Much, Planners Charge | WHITE PAPER
- Category:Business & Sales
- Instructor:Howard Givner
- Length:31 pages
How much do independent planners charge per hour? Per event? • How does that differ based on years of experience, corporate vs. social, home vs. office? • What pricing models do they use: Flat fee? Markup? % of Budget? • What percentage accept commissions from venues or vendors? • What percentage disclose these commissions to their clients? • Why do clients hire them: Logistics? Creative Ideas? Resources? Production? • Are planners making more, less, or the same money as last year?
We surveyed 516 independent planners (corporate, association/nonprofit, social) or event company owners and analyze the responses in this highly informative white paper, featuring over 25 graphs and charts to explain our findings. This is a topic rarely talked about, but critical to all business owners and independent planners.
NOTE: This page provides access to the White Paper. Click here to view the video breaking down the results.
List how much planners charge per hour, broken down by years of experience, home or office location, and other variables.
List how much planners make per event and per year, broken down by years of experience, home or office location, and other variables.
Identify which pricing models are the most widely used (e.g. flat fee, hourly fee, markup, percentage of budget, commission).
Identify how often planners take commissions, and the frequency with which they disclose them to their clients.
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