Class Library 2016 Planner Pricing Report: How, & How Much, Planners Charge | WHITE PAPER

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  • Title:2016 Planner Pricing Report: How, & How Much, Planners Charge | WHITE PAPER
  • Category:Business & Sales
  • Level:Advanced
  • Instructor:Howard Givner
  • Length:31 pages
  • Posted:8/11/2016
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Overview

How much do independent planners charge per hour? Per event? • How does that differ based on years of experience, corporate vs. social, home vs. office? • What pricing models do they use: Flat fee? Markup? % of Budget? • What percentage accept commissions from venues or vendors? • What percentage disclose these commissions to their clients? • Why do clients hire them: Logistics? Creative Ideas? Resources? Production? • Are planners making more, less, or the same money as last year?

We surveyed 516 independent planners (corporate, association/nonprofit, social) or event company owners and analyze the responses in this highly informative white paper, featuring over 25 graphs and charts to explain our findings. This is a topic rarely talked about, but critical to all business owners and independent planners.

NOTE: This page provides access to the White Paper. Click here to view the video breaking down the results.


Learning Outcomes

    1. List how much planners charge per hour, broken down by years of experience, home or office location, and other variables.
    2. List how much planners make per event and per year, broken down by years of experience, home or office location, and other variables.
    3. Identify which pricing models are the most widely used (e.g. flat fee, hourly fee, markup, percentage of budget, commission).
    4. Identify how often planners take commissions, and the frequency with which they disclose them to their clients.

Table of Contents

2016 Planner Pricing Report
2016 Planner Pricing Report | Free Preview 10 pages
2016 Planner Pricing Report | FULL 31 pages
ELI

The Certified Meeting Professional (CMP) is a certification offered by the Convention Industry Council (CIC), an umbrella group comprised of 30 organizations. As part of the application process for the CMP, candidates are required to log a minimum of 25 Clock Hours of approved education. If you see the CMP designation next to a given class on this site, it indicates that class has been approved by the CIC to count toward that educational requirement, for the designated number of clock hours. For more information go to www.ConventionIndustry.org.

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