Class Library 2016 Planner Pricing Report: How and How Much Planners Charge | VIDEO

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  • Title:2016 Planner Pricing Report: How and How Much Planners Charge | VIDEO
  • Category:Business & Sales
  • Level:Advanced
  • Instructor:Howard Givner
  • Length:45 min
  • Posted:7/26/2016
  • CMP Domain:A: Strategic Planning
4.50 out of 5 star rating

Overview

How much do independent planners charge per hour? Per event? • How does that differ based on years of experience, corporate vs. social, home vs. office? • What pricing models do they use: Flat fee? Markup? % of Budget? • What percentage accept commissions from venues or vendors? • What percentage disclose these commissions to their clients? • Why do clients hire them: Logistics? Creative Ideas? Resources? Production? • Are planners making more, less, or the same money as last year?

This webinar will discuss the answers to these questions and more, as we unpack the data in the newly published white paper, based on our survey of 516 independent event/meeting/social planners or event company owners. We'll utilize over 25 graphs and charts in analyzing and explaining our findings in this highly informative webinar, on a topic rarely talked about, but critical to all business owners and independent planners.

NOTE: This page contains the video recording explaining the findings of the white paper in detail. Click Here to Read the White Paper.


Learning Outcomes

    1. List how much planners charge per hour, broken down by years of experience, home or office location, and other variables.
    2. List how much planners make per event and per year, broken down by years of experience, home or office location, and other variables.
    3. Identify which pricing models are the most widely used (e.g. flat fee, hourly fee, markup, percentage of budget, commission).
    4. Identify how often planners take commissions, and the frequency with which they disclose them to their clients.

Table of Contents

2016 Planner Pricing Report
Overview 5:34
Home vs. Office 5:50
Pricing Models 9:15
Rates & Compensation 18:20
Commissions & Disclosure 6:13
Planner Perceptions 1:20
Downloads
Slides From This Class 44 pages
ELI

The Certified Meeting Professional (CMP) is a certification offered by the Convention Industry Council (CIC), an umbrella group comprised of 30 organizations. As part of the application process for the CMP, candidates are required to log a minimum of 25 Clock Hours of approved education. If you see the CMP designation next to a given class on this site, it indicates that class has been approved by the CIC to count toward that educational requirement, for the designated number of clock hours. For more information go to www.ConventionIndustry.org.

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