Class Library The Connected Crowd: Physical Gatherings in a Digital Age

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  • Title:The Connected Crowd: Physical Gatherings in a Digital Age
  • Category:Strategy & ROI
  • Level:Intermediate
  • Instructor:Bill Wasik
  • Length:14 min
  • Posted:12/17/2012
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Filmed live at the Event Innovation Forum, at the Jacob Javits Convention Center in NYC.

Today we often use the word crowd to describe groups of people in cyberspace (e.g., crowdsourcing, crowdfunding, and so on). But when electronic communication brings people together in real life, the physical crowd follows different patterns than online crowds do. Drawing on examples that include the London riots, Occupy Wall Street, the TED conferences, and his own experience with flash mobs, Bill Wasik sketches out how digital media have changed the way we get together today.

Learning Outcomes

    1. Understand how technologies that may seem to undermine live events, are paradoxically increasing the need for in-person gatherings.
    2. Learn the dynamics that drive the formation of flash mobs and similar social gatherings.
    3. Identify the principles that connected crowds have in common.

Table of Contents

Watch the Full Class Without Chapter Breaks
The Connected Crowd: Physical Gatherings in a Digital Age 11:58
Watch the Class in Chapters
Is Technology a Crowd Killer? 3:41
3 Principles of the Connected Crowd 7:12
Social Identity 1:25

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