Class Library How to Think Like an Innovative Brand

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  • Title:How to Think Like an Innovative Brand
  • Category:BizBash Live Events
  • Level:All
  • Instructor:Kevin White, CSEP
  • Length:20 mins
  • Posted:3/16/2018
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Overview

At the Event Innovation Forum—Chicago on November 13, Kevin White discussed what Google, Disney, and 3M are doing internally to foster a culture of innovation and ideation, and how event planners can adopt those principles. Video from www.bizbash.com 


Learning Outcomes

Table of Contents

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How to Think Like an Innovative Brand 20:36
ELI

The Certified Meeting Professional (CMP) is a certification offered by the Convention Industry Council (CIC), an umbrella group comprised of 30 organizations. As part of the application process for the CMP, candidates are required to log a minimum of 25 Clock Hours of approved education. If you see the CMP designation next to a given class on this site, it indicates that class has been approved by the CIC to count toward that educational requirement, for the designated number of clock hours. For more information go to www.ConventionIndustry.org.

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