Class Library Experience Design

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  • Title:Experience Design
  • Category:Creativity and Design
  • Level:Intermediate
  • Instructor:Mark Addison
  • Length:34 min
  • Posted:10/19/2010
  • CMP Domain:G: Meeting or Event Design
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We're all familiar with the concept of event design. In this class, Mark Addison takes things to the next level, and broadens our focus to the entire attendee experience. Here Addison takes us through the creative development of a guest experience and walks us through the numerous means to implement it.  Filmed on location at Top of the Garden loft in New York City.

ILEA Approved ContentThis course is ILEA Approved with content that is alligned with the International Live Events Association's Core Curriculum. ILEA Approved is the international education standard selected for creative event professionals and has been developed to recognize specific content that has significance for the global creative events industry. Click Here to learn more about ILEA.

ILEA Core Curriculum Key Competencies Category for this course / content: 
Event Planning | Event Décor | Creative Services

Learning Outcomes

    1. Understand the difference between designing an event and designing an experience.
    2. Have knowledge of the tools of the trade; how to manipulate different materials and media to achieve your design.
    3. Have an understanding of specific case studies and their outcomes.

Table of Contents

Watch the Full Class Without Chapter Breaks
Experience Design- Full Class Video 34:13
Watch the Class in Chapters
What is Event Design? 5:24
Designing an Event Experience 5:43
What is Good Event Design? 2:06
Concept to Reality: Event Case Studies
Concept To Reality: Case Study: Sarah Blakely 2:58
Concept To Reality: Case Study: Shisedo 4:18
Concept to Reality: Place Setting Case Studies
Concept To Reality: Place Setting Case Study: Cle de Peau 3:08
Concept To Reality: Place Setting Case Study: American Cancer Society 2:29
Concept To Reality: Place Setting Case Study: Giving Back 2:06
Tools of the Designer
Tools of the Designer 7:53

The Certified Meeting Professional (CMP) is a certification offered by the Convention Industry Council (CIC), an umbrella group comprised of 30 organizations. As part of the application process for the CMP, candidates are required to log a minimum of 25 Clock Hours of approved education. If you see the CMP designation next to a given class on this site, it indicates that class has been approved by the CIC to count toward that educational requirement, for the designated number of clock hours. For more information go to

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