Class Library Q&A: Jim Fielding, 20th Century Fox

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  • Title:Q&A: Jim Fielding, 20th Century Fox
  • Category:Event Leaders Q&A
  • Level:All
  • Instructor:Jim Fielding
  • Length:54 min
  • Posted:1/20/2018
  • CMP Domain:I: Marketing
3.83 out of 5 star rating


Learn about how events are a key part of marketing products and merchandise in this insightful webinar interview with Jim Fielding, President Consumer Products & Innovation, 20th Century Fox. Jim discusses the importance of using events to engage and excite fans, the power of events that allow interaction with a brand, and where he sees events heading in the future. Jim also reveals his leadership advice, where he finds inspiration for creativity, and more. 

ILEA Approved ContentThis course is ILEA Approved with content that is alligned with the International Live Events Association's Core Curriculum. ILEA Approved is the international education standard selected for creative event professionals and has been developed to recognize specific content that has significance for the global creative events industry. Click Here to learn more about ILEA.

ILEA Core Curriculum Key Competencies Category for this course / content: 
Event Planning

Learning Outcomes

Table of Contents

Leadership Q&A With Jim Fielding 54:16

The Certified Meeting Professional (CMP) is a certification offered by the Convention Industry Council (CIC), an umbrella group comprised of 30 organizations. As part of the application process for the CMP, candidates are required to log a minimum of 25 Clock Hours of approved education. If you see the CMP designation next to a given class on this site, it indicates that class has been approved by the CIC to count toward that educational requirement, for the designated number of clock hours. For more information go to

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