What differentiates you from your peers? Why should a client ask to work with you individually over your equally skilled colleague? Whether you work for a corporation, non-profit, event agency, venue or other supplier, your personal brand is what sets you apart, and positions you for growth. In this class participants will be led to help define their personal brands, and explore ways to make sure others within their companies and the broader industry become aware of them.
- Identify the factors that make up your personal brand.
- Understand the visual and non-visual cues you are imparting to others about your brand, and whether they accurately reflect who you really are.
- Gain actionable tools for communicating your personal brand strengths to others in non-bragging ways.
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