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At the Event Innovation Forum in Los Angeles, Scott Schenker, Microsoft’s general manager of worldwide events and Microsoft Production Studios, examined some of the latest buzzwords the event and meeting industry is obsessed with. Video from

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Course Information

Estimated Time: 15 mins

Level: All

CMP Credit Hours:

Instructor: Scott Schenker

Course Instructor

Scott Schenker

Scott Schenker is a recognized international executive, proficient in integrated and experience marketing, corporate strategy, financial and general management, technology, media production, and emerging trends. He is a self-starter who – by working independently, leading teams, or as part of a diverse group – builds, transforms, and delivers objective exceeding results to stakeholders’ and shareholders’ satisfaction.

Scott is the founder of Janus Dialogs, a forum for discussions on new norms – those just being established, or suddenly appearing - in the experiential and event marketing space.