We’re all familiar with the concept of event design. In this class, Mark Addison takes things to the next level, and broadens our focus to the entire attendee experience. Here Addison takes us through the creative development of a guest experience and walks us through the numerous means to implement it. Filmed on location at Top of the Garden loft in New York City.
- Understand the difference between designing an event and designing an experience.
- Have knowledge of the tools of the trade; how to manipulate different materials and media to achieve your design.
- Have an understanding of specific case studies and their outcomes.
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