EVENT LEADERS BLOG
Latest Blog Posts
If the audience can’t hear the presenters or are distracted by feedback, you’ll lose their attention very quickly. Good audio starts with having the appropriate mics.
Sponsors are a critical revenue stream for fundraising events. However, not every organization knows how to approach sponsors and or whom to task with the job. Members of your community who already know and support your mission are the best advocates for bringing in sponsorship revenue. Here’s how to help them help you.
Accrual or cash accounting, both methods have to do with how and when you recognize revenue and expenses for your company. But there are pros and cons to each, and once you choose one method, it can get complicated to switch.
Less structured than a typical breakout session, campfires are designed to allow attendees to easily drop in or out as their schedule and interest level permit.
Watt are we talking about in today's Smarticle? Learn the language of power so that your events don't end up in the dark.
At some point in the near future, business leaders are going to be having conversations behind closed doors about who stays and who goes. Which category will you be in?
Logistical challenges, miscommunications and last-minute surprises at events can fluster or agitate performers. Communicating clearly with entertainers prior to an event is often overlooked.
Many event business owners hand their financials over to their accountant or bookkeeper, but a strong understanding of how to protect your company’s financials is crucial for success and futureproofing your business.
A virtual event is held solely online. What are the benefits of opting to host a virtual event over an in-person one?
Planners are so focused delivering ROI for their clients that they often forget to work on their own businesses – and of course, getting publicity isn’t always easy.
When talking about your rate with a client, how do you convey that even though you’re providing the same service as the planner down the road who is charging half as much, you’ll offer more value, less risk, and a better outcome?
The production booth can be a bit intimidating when you first walk inside, with a confusing maze of switches and buttons, and tons of unfamiliar gear.
While design is an art, understanding how colors interact is really more of a science and is something you can learn and master.
There are definite differences between leading and managing a team. People are often asked to do both in the course of their jobs. What's the difference?
By dramatically lessening the distinction between audience members and speakers, a fishbowl setup helps participants feel more engaged. Unlike a traditional staged presentation where the audience watches the speakers, here everyone feels like equals.
Your client just handed you a bunch of swatches of her “favorite colors” to incorporate in an upcoming event, and they absolutely do not all go together. What are the best practices for using color in events?
Creating a passion-driven vision for your business is not only professionally satisfying, it’s a smart and strategic way to create a successful brand with loyal customers.
Many events and meetings now have a virtual component, and yet there are still a lot of misconceptions out there. Event industry professionals need to keep themselves informed.
Some basics to help event professionals explain to clients who don't understand the importance of using vector files, especially when enlarging logos.
You’re working long days to make sure your events go off without a hitch, but are you making sure your innovative and creative events are getting the attention they deserve?
Fundraising galas create a valuable opportunity to bring together all different types of people from various industries to support an important cause.