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How To Define Your Brand

Smarticle READ TIME: 2 minutes What fuels you to create a successful business? Innovators like Steve Jobs, Richard Branson, and Colin Cowie were not satisfied just working for a paycheck. They each had a clearly defined passion and purpose that guided them to create...
Fixed Fee Pricing: Are You Earning the Money You Deserve?

Fixed Fee Pricing: Are You Earning the Money You Deserve?

Smarticle READ TIME: 3 minutes You can have visually stunning events, the most satisfied clients, and the most enthusiastic staff, but if your pricing isn’t accurately reflecting your value, you could be losing revenue. While a fixed fee is the most common pricing...
Open House Webinar | Event & Meeting Management Fundamentals

Open House Webinar | Event & Meeting Management Fundamentals

OPEN HOUSE FREE WEBINAR Event & Meeting Management Fundamentals Certificate Course Whether you’ve been considering taking the leap and launching a career in events, or you’re looking to expand your industry knowledge in a more formalized way, our upcoming Event...
More Than Just Fancy Acronyms!

More Than Just Fancy Acronyms!

As an Event Leader, becoming a member of a professional association related to the meetings and events industry needs to come from a place of self-motivation and self-advocacy. Unlike some highly regulated industries, to carry the title of Event Leader, Event Planner,...
JOBS! Event & Meeting Career Opportunities | August 2017

JOBS! Event & Meeting Career Opportunities | August 2017

One of the main reasons event professionals learn with us is to hone the skills needed to advance their event planning careers, and many of them ask us about job openings. Likewise, many industry employers reach out to us looking for good candidates to fill a...
Define Your Brand, Elevate Your Business

Define Your Brand, Elevate Your Business

How do you differentiate your business in the face of ever-increasing and overwhelming competition? How can you take your business to the next level? What is missing? In this week’s Featured Video, Defining Your Brand, Sean Low discusses the 4P’s: Passion,...